Here’s a lovely story to lift spirits during lockdown and a great one for creatives interested in design. I caught up with the lovely Charlotte Clout, CEO of Morokka Design who will inspire you with her desire to make beautiful things for us all to enjoy.
[Sarah Sian] Can you tell us your name and job title?
[Charlotte Clout] Charlotte Clout, owner of Marokka Design.
[SS] Can you tell us a bit about your business/brand?
[CC] Marokka is a London Design House creating luxury, hand-finished geometric sculptures, prints and organic textiles. We strive to make beautiful objects using sustainable processes that make people smile.
[SS] What are/have been your main challenges throughout the process? And, how did you overcome these?
[SS] The Angular nature of the designs makes them unique and stunning, but they are hard to produce and engineer although this does make them extremely difficult for others to replicate. We only use the best designers and are proud to work with manufacturers and craftsmen in the UK and Italy who share our passion for design and excellence. Many of our sculptures are made either using 3D printers or rotational modelling.
[SS] Who would you say your products are for?
[CC] Animal lovers especially like our products but because they’re so original they make a great gift for everyone and every special occasion all-year-round. We also work on specially commissioned pieces like our amazing King Gus which was showcased at Broadgate exchange and now guards the entrance to the Park at Port Lympne Park as part of our partnership with the Aspinall Foundation. Check it out on our website here
[SS] How do you juggle/maintain a good work/life balance?
[CC] This is a challenge as I am a perfectionist, but I do make sure I rise early by 6am and run every day with my beautiful cockapoo Rolo. This helps me focus on the day ahead and means I can also be ready to tackle the demands for my work and my three beautiful boys.
[SS] What have been your business highlights?
[CC] Taking our 3-metre-high Gorilla Gus on tour – starting at Top drawer in January this year. The logistics team Agility and Top Drawer were so supportive and it was the first time in 10 years they had to unload a gorilla of this size and put him on skates! It was fabulous to be there and showcase Marokka and the work of the Aspinall Foundation and Gus was certainly the star of the show with so many people wanting to take this picture and bringing a smile to visitors and exhibitors faces.
[SS] What advice would you give to anyone wanting to start their own business?
[CC] Don’t be scared to do what you love and belief in yourself. Remember who you were before you were told who you should be and never give up even when you want to! There will always be barriers and people that Knock you back or don’t believe in your ideas but if you keep to your core values and stay honest and respect others you will succeed. It’s a journey and any setbacks should only make you stronger and more determined. You never know when you need someone to help you open a door too so always be willing to do the same for others.
‘Be the change you want to see in the world’ – love this phrase by Mahatma Gandhi.